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Behind The Advisor

Behind the Advisor, an XYPN Podcast, takes you behind the scenes of what it really takes to launch, run, and grow a successful fee-only financial planning firm. Through candid conversations with industry leaders and real-life advisors, we uncover the challenges, victories, and lessons learned along the way. Whether you’re starting out or scaling up, this podcast delivers the front-line insights and actionable strategies you need to build a thriving, purpose-driven firm—on your terms.
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Now displaying: April, 2023
Apr 19, 2023

If you're interested in learning about the advantages of growing your firm with like-minded advisors, hiring a virtual assistant, and having a supportive spouse, this episode is for you! Mike Troxell, founder of Modern Financial Planning, started his career in tech as an accountant but eventually transitioned into financial planning. Though he loved his job at an RIA, he decided to launch his own firm when the timing unexpectedly aligned, despite just having his first child and expecting a second.

Mike's firm focuses on clients with RSUs or stock options, often in the tech industry. We talked about how he helps clients with those unique financial decisions and his decision to bring on another advisor and hire a virtual assistant. It's a great interview full of insights and fun stories!

You can find show notes and more information by clicking here: https://www.xyplanningnetwork.com/359

Apr 5, 2023

If you’ve ever found yourself questioning what “having it all” looks like for you, how to pull focus on those visions and find balance as you start and run your business, this episode is for you.

In this reflective and empowering conversation, XYPN member Betty Wang, CFP®, founder of BW Financial Planning, shares a very real look into her journey from a career in financial services on the buy side, to taking time off to care for her children with medical issues to returning to the industry in private equity and ultimately deciding to do her own thing as a firm owner. 

While she doesn’t describe herself as an entrepreneur—because she doesn't fit the image that she had of what it means to be an entrepreneur—she has built a very successful firm.

She launched in 2018, but struggled to put herself out into the world, so she didn't see much traction early on. 

That all changed in 2020 when she made the decision to lean into the uncomfortable parts of the business, primarily selling financial planning and the relationship with her as the product of her business—and it has grown rapidly since. 

She shares how she has been able to be intentional with her time—focusing on working 25 hours a week so she can spend time with her kids (something she hadn’t envisioned being a priority in the beginning of her career).  She also shares tools she uses to help with what she calls life planning—a way for her to focus on living from a fulcrum of integrity, according to her values. 

There are many aspects of Betty’s story that you may find familiar, but mostly I think you’ll appreciate her ability to turn the unexpected into an intentional and meaningful life.  I hope you enjoy this conversation as much as I did!

- Alan

You can find show notes and more information by clicking here: https://www.xyplanningnetwork.com/358

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