We’re excited to have XYPN member Pierre-Emmanual Jovue, owner of InsuraWealth, a fee-only firm out of Tampa, FL, on the show today. Pierre started his firm in 2016, and today, serves 85 clients, most of whom are young professionals.
Pierre talks about how and why he “niched” his client base to focus on a specific employer and explains how a narrow niche and use of LinkedIn and referrals have allowed him to grow his firm rapidly. We also dive into Parkbo, the app Pierre recently created to help his clients with cash flow, and how he plans to build out that business to better serve the masses. We dig into his pricing structure, and what Pierre has to say to advisors who challenge his low fees. Pierre doesn’t hesitate to discuss the things that have been challenging: compliance, working alone, and balancing essentially two businesses, but as he says, he loves his work so it doesn’t feel like work.
If you’re interested in what it’s like to start not one but two businesses while continuing to serve a large client base, then this show is for you.
You can find show notes and more information by clicking here: http://www.xyplanningnetwork.com/283
We’re excited to have XYPN teammate, Dan Keslin, on the show today. Dan is the Director of FA Bean Counters and he joins us today to shine light on the responsibilities of an RIA owner when it comes to keeping books and financial records accurate and updated—a task many advisors underestimate when starting out.
Dan talks about how having a deep understanding of your accounting allows you to make strategic decisions about your firm, compare yourself to benchmarks, seek credit, and even know when it’s the right time to hire. He walks through best practices for reconciling books and creating a chart of accounts, and breaks down what FABC can offer advisors—and what to consider when outsourcing certain aspects of your business.
If you’re interested in what it may be like to balance your own books, or outsource it to the pros, then this episode is for you.
You can find show notes and more information by clicking here: http://www.xyplanningnetwork.com/282
We’re excited to have XYPN member Britton Gregory, owner of Austin-based fee-only firm, Seaborn Financial, on the show today. Britton had a long career as an engineer before catching the personal finance bug and deciding to chase his encore career. Today, he stays connected to his career roots by serving engineers.
Britton describes the mental and emotional process he went through as he switched his careers, and explains how being a former engineer has been helpful in building a business that serves them so effectively. Britton spends time talking through his decisions about how he prices and delivers his services, and why and how he’s tailored both to the needs of his unique clients. He also talks about the KPIs he tracks, and how the rhythm of the Entrepreneurial Operating System has helped elevate and structure his year. Britton also provides his take on where he envisions the financial services industry heading in the years ahead.
If you’re interested in pursuing a career as an advisor but wonder if the leap is worth it, then this show is for you.
You can find show notes and more information by clicking here: http://www.xyplanningnetwork.com/281
We’re excited to have XYPN member Justin Brownlee, owner of the Houston-based fee-only firm Brownlee Wealth Management, on the show. Justin started his own firm last year after spending nearly a decade in the insurance and brokerage world.
Today, he’s building the premier firm serving oil and gas retirees and has experienced impressive growth by focusing exclusively on this niche. Justin explains how creating targeted content that speaks directly to the needs and pain points of his ideal clients works wonders for traction. He also breaks down his decision to bring on an equity partner much earlier than expected, and how that decision helped nearly double his revenue. Throughout the episode, Justin opens up about what it was like to start his firm, how a cancer diagnosis changed his life, and how he thinks the industry is more prime for advisors to enter than ever before. As a former minister, Justin brings a unique intentionality and a clear passion for serving others to his business.
If you’re wondering what it really takes to build an intentional and niched firm, this episode is for you.
You can find show notes and more information by clicking here: http://www.xyplanningnetwork.com/280